Printing is a crucial part of any business, and ensuring that your files are print-ready is essential to achieve high-quality print results. Whether it's flyers, brochures, business cards, or any other promotional material, it's important to make sure that your files are print-ready before sending them to a commercial printing company. Here are the top five tips to get your files print ready:
Check the Resolution: One of the most important factors to consider when getting your files print-ready is the resolution. A low-resolution file may look great on your computer screen, but it can appear blurry or pixelated when printed. The standard resolution for printing is 300 DPI (dots per inch), so make sure that your files meet this requirement. You can check the resolution of your files in the image properties or by using photo editing software like Photoshop.
Use CMYK Color Mode: Another crucial factor to consider when preparing files for printing is the color mode. RGB (Red, Green, Blue) is the standard color mode used for digital images, but it's not suitable for printing. Printing uses a different color mode called CMYK (Cyan, Magenta, Yellow, Black). It's essential to ensure that your files are in CMYK color mode to avoid any color discrepancies.
Bleed and Margin: Bleed is the term used to describe the area around the edge of a printed document that will be trimmed off after printing. It's essential to include bleed in your files to avoid white edges around your printed material. The standard bleed is 3mm, but it can vary depending on the printing company's requirements. It's also important to include margins in your files to ensure that no text or important information is cut off during trimming.
Fonts and Text: When designing print materials, it's important to consider the fonts and text used. Avoid using very small or very thin fonts as they can appear blurry or unreadable when printed. It's also important to ensure that all text is within the margins and that there is enough space between lines to avoid overcrowding. When sending your files to the printing company, make sure to convert all fonts to outlines or include the font files to avoid any font-related issues.
File Format: Finally, consider the file format when preparing your files for printing. The most common file format for print-ready files is PDF (Portable Document Format). It's a universal file format that preserves all the design elements, fonts, and images. Make sure to set the PDF to the correct size, resolution, and color mode. Avoid sending files in formats like Word, Excel, or PowerPoint as they can cause issues with fonts, colors, and layouts.
In conclusion, preparing files for printing can be a daunting task, but it's crucial to ensure that your files are print ready to achieve the best results. By following these top five tips, you can avoid any printing issues and ensure that your printed materials look professional and are high-quality when you receive them.